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This website north-yorkshire-moors.org.uk states the following, "Welcome to all who love the North York Moors! From moorland wilderness to stunning green valleys and dramatic coastline, the North York Moors National Park is a source of inspiration and recreation for millions of people." Our analyzers viewed that the webpage also said " North Yorkshire Moors Association NYMA work." The Website also said " To conserve and enhance the landscapes, biodiversity and cultural heritage of the Moors and surrounding areas. As an independent charity, we campaign for this unique place to be safeguarded." The website's header had north yorkshire moors association as the most important search term. It is followed by nyma, friends of the north york moors, and nyma society which isn't as highly ranked as north yorkshire moors association. The next words they used was north yorkshire moorland. north york moors national park was included but will not be viewed by search parsers.